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Schema interviewsThe World's Most Controversial Ads | they did what?
Who puts the most money into brain research? Advertising companies and marketing people (NY Times). Really. They pay good money to find out how our brains work and how they can manipulate our little grey cells until we buy, buy, buy into their campaigns and products. Oh, they are good. They are real good.
Shock is a common technique used to sell us on wares; termed "shockvetisments" by Trend Hunter. Shocking ads -- print, TV, online, guerilla marketing -- are often disturbing and controversial, from gratuitous sex (like France's AIDS awareness campaign in pic), graphic violence, to uncomfortable topics.
The shock! The horror! They do their job, though, they do their job. After all, there's no such thing as bad publicity.
The Top 50 Most Controversial Ads (Shocking!) compiled by Trend Hunter @ www.trendhunter.com.
Schema Pics from Trend Hunter's Top 50 Most Controversial Ads:
Toyota Prius Campaign - Killer (tagline: "Well, at least he drives a Prius) Trend Hunter:
Sony PSP Retry Ad (India) Trend Hunter:
AIDS campaign (France) @ Trend Hunter:
3D Activism Ad - Graphic Anti-Whaling Campaign @ Trend Hunter:
Bloodvertising - Red Cross Ad For Blood Donation @ Trend Hunter:
Tom Ford's Fragrance and Tom Ford Menswear Trend Hunter:
Tesa tape (tagline: “The world needs a tape like this.” (Brazil) Trend Hunter:
Guerrilla Marketing for Death Proof: The arm was holding a copy of the Death Proof DVD, the latest movie starring Quentin Tarantino in front of one of the largest cinemas in the Netherlands @ Trend
Hunter:
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