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Schema interviewsFafi for MAC | french graffiti twist
Fafi would be a cute name for a poodle. It also sounds like the way the Japanese pronounce "fluffy". It is better known, of course, as the pen name for French graffiti artist FAFI. The Paris-based Fafi is known for her images of sexy and liberated girls in a blend of graffiti and fine art. Does the fine art part make it legit? *shrug* Just asking.
Fafi designs have covered toys, shirts, handbags, and showcased in collaborations with Adidas, LeSportsac, and now MAC cosmetics. The Fafi + MAC collection features the colourful world of the Fafinettes: Ermine, Eriko, and Monoka. Is "Fafinette" code for Gwen's Harajuku Girls? After all, MAC key artist Victor Cembellin has said: "Fafi creates really adorable Japanimation anime characters and this collaboration combines animation and creativity. It's sexy and playful, and we want to encourage that idea of not taking yourself or makeup too seriously."
The Fafinettes personas have life! Ermine is a French DJ who lives in NYC; Eriko hails from Japan but loves Paris; and Monoka loves Tokyo's technology-driven culture, drinking shochu and collecting 1950s-era French erotica.
The limited-edition FAFI for MAC collection is now available wherever MAC cosmetics are sold.
Fafi talks about her inspiration:
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