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The International Day for the Elimination of Racial Discrimination is observed annually on 21 March. On that day, in 1960, police opened fire and killed 69 people at a peaceful demonstration in Sharpeville, South Africa, against the apartheid "pass laws". Proclaiming the Day in 1966, the General Assembly called on the international community to redouble its efforts to eliminate all forms of racial discrimination.
Since 1966, the 21st of March has been recognized by the United Nations as the International Day for the Elimination of Racial Discrimination. Canada was one of the first countries to support the UN declaration and, in 1989, the Department of Canadian Heritage launched its annual March 21 Campaign.
The March 21 Campaign was initiated in response to the need to heighten awareness of the harmful effects of racism. For more than 15 years, the March 21 Campaign has mobilized youth across Canada to rise up and to take a stand against racism.
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